Value Added Services (VAS)

Value Added Services (VAS)

Overview
Value Added Services refers to non–core telecommunication services beyond the standard voice, data and text provided via Telecom Networks to subscribers.
Value Added Service Providers are classified under the following:
  1. Aggregators
  2. Data and Cloud Service Providers
  3. Location Identification Service Providers
  4. Application Service Providers

Examples of some VAS services include but not limited to the following:
  1. Purchases and micropayments (Mobile Payment Systems).
  2. Bulk Text messages, Picture messages, Ring tones, Graphics, Games, Mobile Internet Sites, Videos, Multimedia, Call Directory and Call Centre services, Mobile health, mobile insurance, etc. [include the provisions of the L.I.1991}
  3. All Services using or depending on Short Codes
  4. Special Numbering Service
  5. Location-dependent services, etc.
  6. Vehicle Tracking Services
  7. Machine to Machine Communication Services
Technical Information
Traditionally, Value Added Services (VAS) have been defined as enhanced services, which add value to the standard or core teleservices offerings like voice calls and fax transmission. Typical examples of value-added services include call-related services such as call waiting, call forwarding, multiparty conferencing, voice mail, other services like email, Short Messaging Services (SMS), Multimedia Messaging Services (MMS), etc.

Currently, various Application Services (AS) are also being provided through the electronic communications network. While services like SMS, MMS on mobile phones, and data access and call-related services both on wireline and wireless were usually considered supplementary services, in recent years SMS, MMS, call-related services and data access have become standard services. Many more applications and services are being offered on the telephone and these services continue to evolve with changing technologies.

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Requirement for VAS Registration
Fees And Charges
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